Back in 2017, Auntie Maxine, aka Rep. Maxine Waters, dropped a bomb of a phrase that's been my go-to ever since: "Reclaiming my time." When she said that, during a confrontation with Treasury Secretary Steve Mnuchin, wasn't just about that moment. She lit a fire and encapsulated a movement against disrespect, disruption, and the undermining of one's character.

It's imperative to know your brand story. But most importantly your WHY.

18 years ago I was a freshman at Winston-Salem State University and to step back on campus as a panelist for the WOMAN”HOOD” discussion hosted by Candid Yams Kickback about women in business was such a full-circle moment! Check out the video below!

Will Packer made history as the FIRST all Black production team at the 2022 Oscars. "Representation matters! You aspire to what you see" - Will Packer

Ditch the traditional vision board! No more cutting and flipping through magazine pages to find the perfect photo. In this quick Canva tutorial you will learn how create a Digital Vision Board using Canva for your Desktop and Mobile Wallpaper!

Black Luxe & Co., owner, Whitney was honored for her service and advocacy within the black community. It was such a beautiful experience to be surrounded by amazing black business owners, community leaders, family, friends, and guests.

On December 4, 2021, we hosted the inaugural Black Luxe Holiday Mixer on Saturday, December 4th, 2021. This amazing event was hosted downtown High Point at the Gallery on Main, featuring 50+ premier black-owned local businesses from across the triad.

Yes, the SMM plays a huge role in promoting the business but the client is responsible for ensuring their business is generating profit. Businesses must continue to implement sales strategies, engage, cross-promote, and more!

Going viral should never be the goal, plus the internet is incredibly unpredictable and trends change daily. Which makes it difficult to know the “one thing” that will resonate with millions of people.

It is so important to create a caption for your social media posts and video content. Not only is it weird that you just ghosted us 👻 and literally said nothing. But how is the audience supposed to know the call to action? They don’t. Also “no caption needed” is annoying. Stop doing that!

As crazy as it sounds, I've had clients and expo exhibitors who are running their business through a Private Instagram page and personal Facebook pages. And wondering why they aren’t getting sales and why people aren’t supporting their business. 🥴

Through the Lens of Art of Murvin - Capturing the 2nd Annual Black Luxe Expo on September 11, 2021 at the High Point Theatre in High Point, NC. Featuring 150 black-owned businesses.